Компанія IMData: телефонні, маркетингові, соціологічні опитування
We conduct testing of concepts, ideas, materials, products, and more. Over the years, the company has developed an effective testing procedure that has proven its worth across numerous projects.
We conduct representative social and marketing research across Ukraine. We have extensive experience working with nationwide samples.
We conduct nationwide surveys across Ukraine, as well as surveys of the business and professional communities. We have extensive experience in tracking studies.
We have our own online panel comprising over 100,000 users. We conduct express polls, as well as representative, tracking, longitudinal, and other types of research.
Our team includes experienced sociologists and methodologists with an extensive background in implementing social projects, dating back to the 1990s. For industry-specific research, we engage subject-matter experts.
To ensure effective business development, it is necessary to monitor the market situation. To do this, surveys should be conducted on an ongoing basis.
Consumer research helps to understand purchasing principles, selection patterns, and the impact of various promotional campaigns on the final decision. This process is essential at different stages of bringing a product to market.
The quality of our work is based on: - the high level of expertise of IMData’s key personnel in conducting marketing and sociological research (dating back to the 1990s); - methodologically sound approaches and techniques used in all research activities; - a rigorous and uncompromising approach to data quality control; – the seamless collaboration of a highly qualified and motivated team at every stage of the research process.
Thanks to the size and expertise of its network of interviewers and supervisors, IMData conducts high-quality research of any complexity level across Ukraine, covering all types of locations—both urban and rural—in a timely manner. The data processing team possesses a high level of expertise, ensuring that data is processed and verified both accurately and efficiently.
The price-quality balance of our fieldwork company is achieved not by cutting corners on the research process itself, but by excluding the costly analytical component that is typically factored into the pricing of standard Ukrainian research agencies.
Our extensive experience in the research field enables us to maintain openness and transparency at every stage of the research process—a core principle of ours. We have a thorough understanding of the strengths and limitations of our methodologies and are ready to discuss any potential deviations or margins of error with the client. We always invite clients to observe and participate in all stages of data collection and processing.